| Word | Description |
| Marketing Channel | A Marketing Channel is a publisher business or website that operates as part of a larger business or website. Through a single master account, a publisher can manage multiple accounts by creating new marketing channels for each business or website. |
| Merchandiser Data feeds | The Merchandiser program is designed for publishers that can support a database of product links that are updated on a daily basis. Examples of publisher partner sites well-suited for Merchandiser, Price comparison sites, Product search engine sites |