| Word | Description |
| Report | A document showing the performance of various data points such as impressions, clicks, sales, and earnings, used to identify trends and patterns, and to improve campaigns effectiveness. |
| Return Day Benefit Policy | Return Days indicates the number of days after a visitor clicks on a publisher link for which the publisher will still receive commissions if the customer returns within that time frame to complete a transaction, even if the visitor returns directly to the advertiser’s site. Visitors may not always complete a purchase at the point of click through. The Return Day feature allows advertisers to compensate you for sales that occur after a visitor's initial click through from your site. For example, if return days = 0, compensation will only be credited for transactions made at the point of click-through. And if return days = 30, compensation will be credited to your account for any transaction made by the user for up to 30 days after the initial click through, even if the user visits the advertiser’s site directly within that time period. Please note, however, that compensation is typically credited to the last referring affiliate site. Refer to advertiser’s terms and conditions for more information. |
| Rotating Banner | A Rotating Banner is a banner placeholder that cycles through different banner advertisements each time a user visits a page. You can create a rotating banner by going to Links, selecting an advertiser, and clicking Rotating Banner in the Link Type section. Note that not all advertisers offer rotating banner functionality. |
| RSS Feeds | RSS stands for Real Simple Syndication, which is a computer readable format for syndicating information on the web. The feed itself is written using XML, which can be read by a RSS reader or application server (e.g. a PHP server) and parsed into a user readable form or database. |